Home Marketing Audience Editorial Custom Contacts

Magazine and Online Rates

Print Advertising Rates (Net)

American Dream Homes; Custom, A Homeplan Portfolio; Dream Home Source; Luxury Home Designs,

4-Color Rates 1X 3X 6X
Full Page $10,335 $9,075 $8,760
1/2 Page $6,225 $5,500 $5,490
1/3 Page $3,665 $3,375 $3,205
1/4 Page $3,665 $3,375 $3,205

Select Home Designs


4-Color Rates 1X
Full Page $3,085
1/2 Page $1,875
Spread $4,895

Online Advertising Rates – (Net)


Run-Of-Site NET CPM
728x90 Leaderborad $8
160x600 Skyscraper $10
300x250 IMU $10


E-Newsletters Opt-In Circulation Upper Lower
ePlans Plan of the Week 175,000 $1,500 $1,000
DHS Plan of the Week 100,000 $1,200 $750


Video Sponsorships Net Rate
Advertisor Supplied Video Posting $3,500
Webinar Sponsorship $15,000


Lead Generation Net Rate
Enhanced Listing in Product Directory** $2,500
Lead Generation via Co-Registration (ePlans)** $7,500/6 mo.
Lead Generation via Co-Registration (DHS)** $3,000/6 mo.
Catalog Mailing to Plan Buyers (PlanPak -$5 per name) $5
Plan Buyers List $25


Strategic Marketing Net Rate
Custom Collection Sponsorships $25,000
Custom e-newsletters List Rental $200 CPM + Creative Cost

*On ePlans.com, DreamHomeSource.com, FloorPlans.com, HomePlans.com, and/or SelectFloorPlans.com
** On ePlans.com and DreamHomeSource.com